The Rise of the New Aristocracy - Lifestyle Real Estate by Gretchen Rosenberg and Libby Levinson

The Rise of the New Aristocracy

The Rise of the New Aristocracy

The Million Dollar Home Buyers of the Future

We are witnessing the rise of the new aristocracy. The world of wealth is growing at breakneck speeds.

The New Aristocracy consists of consumers aged 25-49. These are high net-worth consumers, primarily Millennials and the tail end of Generation X. This is a unique group unlike any other we’ve seen in the U.S. They will be larger than any number and greater in economic power than those we saw even during the time of the Rockefellers. The United States is the leader in mega-wealth creation world wide. This, combined with phenomenal gains in the stock market and legislation that favors wealthier families, will result in a boom and influx for luxury real estate.

This is a global phenomenon. China, Southeast Asia, and European countries are also seeing growth in wealth. America is seeing a vast increase in the number of affluent householders. There has been an 18% increase in families that earn an annual income of $250,000.

The New Aristocracy, this group of Millennials that have grown up in wealthy families, will inherit around 4 million dollars on average. This is a phenomenon because most individuals earn their wealth over their lifetime, rather than inherit it. These groups have been exposed to lives of luxury, know exactly what they want, and are familiar with real estate. They are looking to buy an urban home with a living area of 5,000 square feet or larger. They expect to spend at least 1$ million, similar to the home listed here.

Uniquely, these 5,000 square foot homes are capable of housing multiple generations of families. These young buyers are, in fact, looking to house numerous generations under one roof with several bedrooms and bathrooms.

The New Aristocracy wants very specific amenities. Here are their 7 most desired features.


Gym and spa areas are in high demand for these young buyers. Pools are a popular feature for health and wellness, also benefitting families with young children.



Smart home technology with sustainable living is one of the most popular features for younger buyers. Voice-controlled devices and appliances are important. HVAC systems that integrate with smart phones make for an easy and sustainable lifestyle.


The kitchen area remains one of the most coveted features of any home. This space is necessary for entertaining and hosting. Commercial grade appliances and specialty cooking areas are in high demand.

Specialty Spaces

Younger buyers are looking for large amounts of space in their homes to customize their lifestyles and home experiences.

Privacy and Security

It’s important for these homes to have the latest security technology, made for convenience, ease, and  stability in the home.

Community Amenities and Proximity

The New Aristocracy finds living near friends and family to be as important as living near shops and restaurants. They want to be in close proximity to their loved ones.

Smart Home

Smart homes are a must have for these younger buyers. They want the maintenance of their homes to be easy and controlled. These include auto-controlled HVAC units, auto-control lighting, and a smart sound system.

Counter to the desires of the New Aristocracy, the baby boomers are scaling down and right sizing their homes. Most of their children are grown, and down sizing to a more manageable space of around 3,000 square feet allows for more freedom and travel.

However, these young, million plus home buyers are looking for privacy, security, and ease. They are planning for their future and the futures of their children. Luxury is the rule and not the exception. Amenities, privacy, and emotional associations are of the utmost importance to these 25-45 year old home buyers. The economic future of buyers under the age of 50 looks bright and secure, allowing these luxury loyalist’s home buying goals attainable and probable.




Libby Levinson is a born and raised Denver native who has spent time in all of Denver’s historic neighborhoods as well as the numerous suburbs surrounding the metro area. She enjoys sharing her knowledge of Denver and her love for the Mile High City with her clients. She graduated from the University of Colorado at Boulder with a degree in Communications, with a minor in Business Administration. Prior to becoming a Realtor ®, Libby worked in the event planning industry and non-profit sector, where she was able to develop her strong listening skills, mindful communication and commitment to outstanding customer service. Libby made the move into real estate in 2005 and proudly joined Kentwood Real Estate in 2006. During her career, Libby has had the pleasure of helping a variety of clients navigate their real estate transactions: helping first time buyers find their starter home, coordinating the synchronized sale and purchase for buyers looking for more space, sellers looking to down-size, and assisting sophisticated investors with their next investment opportunity. She has also enjoyed working with buyers building their dream home from the ground up. Libby is known for her ability to smoothly facilitate the complex details of both the buying and selling process. Giving back to the community is very important to Libby. She is a proud long-term supporter of St. Mary’s Academy, Kappa Alpha Theta Sorority, Jewish Colorado, and Bonfils Blood Center. In her spare time Libby enjoys checking out new movies along with all the cutting-edge restaurants around town with family and friends. Libby is an amateur photographer, though she leaves taking property photos to the professionals. You can see Libby featured in 5280 magazine and the 2017 Kentwood television commercial on her website at